The Automation Agency
Bookings & enquiries on WhatsApp · UK

Customers message you the way
they message their friends. Something answers, day or night.

A lot of WhatsApp automation is set up through unofficial routes or a personal number, which is exactly how businesses get their number banned overnight, mid-conversation with customers. We set it up through WhatsApp's own official business service, properly verified, so the messaging keeps working. Behind it, it looks up answers, takes bookings, updates your customer records and brings in a person only when the conversation genuinely needs one.

Who we build for
We build WhatsApp systems for UK businesses whose customers or field workers already message them rather than emailing.
What we take off people
We take answering enquiries, confirming bookings and chasing updates over WhatsApp off a person, on the official WhatsApp Business API so the number is not at risk.
What it costs to start
Our fixed prices start at £300 for a chatbot and £500 for a single automation; a whole process built end to end starts at £3,000, and the written Process Audit is £1,500, credited against a custom build.
Where we are
We are based in Chesterfield, Derbyshire, and work with clients across the UK, with in-person kickoffs anywhere in the East Midlands.
The problem

Why this keeps happening.

A lot of 'WhatsApp automation' out there runs through an unofficial API or a personal number with a script bolted on, which is exactly how businesses get their WhatsApp number banned overnight, mid-conversation with customers. We build on the official WhatsApp Business API through Twilio, properly verified, so the messaging keeps working and the conversation history stays yours.

What we build

Example workflows

  1. 01

    Customer messages "book" on WhatsApp → bot checks availability → confirms a slot and adds it to your calendar

  2. 02

    New enquiry on WhatsApp → bot answers FAQs from your price list → captures details as a CRM lead

  3. 03

    Order or job status update → bot messages the customer automatically, no one has to remember to send it

  4. 04

    Customer asks something outside the bot's depth → handed to a real person with the whole thread visible

  5. 05

    Payment or deposit due → bot sends the link, confirms once paid, updates the record

  6. 06

    Job or slot broadcast to a group of workers or customers on WhatsApp → first to reply claims it

£300
Proof it works
Marmadbir

Marmadbir runs multi-tenant WhatsApp dispatch on the official Business API through Twilio — the same foundation we build every WhatsApp chatbot on. A new tenant can be onboarded and sending automated WhatsApp messages in under five minutes, with zero manual setup on our side.

< 5 min

to onboard a new tenant onto WhatsApp

How we count — what this number measures, and what we have not finished checking.

Common questions

Answers before you ask.

Do we need the WhatsApp Business API, or can we just use a normal WhatsApp account?+

For anything beyond one person manually replying, you need the official WhatsApp Business API — a personal or Business App account gets flagged or banned once you start sending automated messages. We handle the verification and set it up properly through Twilio so it stays reliable.

Why do you build on Twilio specifically?+

Twilio is an official WhatsApp Business Solution Provider, so the number is properly registered and the messaging infrastructure holds up at scale — we are not routing your customers' messages through something that could get shut down without warning. It also gives us the building blocks to connect WhatsApp to your CRM, calendar or payment system.

How much does a WhatsApp chatbot cost?+

£300 fixed price, including the Business API setup. Fixed price, agreed before we start. You own the code, and nothing is charged monthly unless you later ask for the support plan. Bookings, payments or CRM integration move it up the starter range (£300–£1,500), quoted as one number in writing before we start. Starter builds do not need an audit. The audit is for businesses deciding which bigger system to build first.

Can it hand over to a real person?+

Yes — that is built in by default. Anything the bot is not confident about gets passed to you or your team with the full conversation attached, so the customer never has to repeat themselves.

Will customers know they are talking to a bot?+

We think they should, and design for it — a quick, honest introduction rather than pretending to be a person, which tends to backfire the moment someone asks a question it cannot answer.

Related services
Book now

Free 30-minute call. No pitch, no pressure.

Pick a slot below and we'll talk through your business — what's worth automating, what isn't, and what it would cost. Prefer email? Use the form.

Prefer a conversation? Call Ben

01246 923041

Mon–Fri, 9am–5.30pm

Rather write it down?

Send us the job →

Reply within 24 hours

Book a slot — instant

Two quick questions, then pick your slot

So we can come to the call with something useful rather than spending the first ten minutes working out who you are.

Or send a message

Tell us about the job

You don't need a technical plan. Describe what your team does now and what you'd like to happen instead, in your own words. We reply within 24 hours.

A useful first message answers four things:

  1. What does someone on your team do by hand at the moment?
  2. Which software does it involve? Email, spreadsheets, your accounts package — whatever you use.
  3. What would you like to happen on its own instead?
  4. What should a person still check before it goes out?

No mailing list. We won't email you unless you email us first.

We don't take subcontract, white-label or overflow work, and we don't buy SEO, backlinks, reviews or lead lists. If you're selling something, pick the last option under “Your role” and we'll know straight away.